The below toolkits serve as resources to U.S. destinations, companies, and organizations in providing information, tools, and templates across various markets, platforms, and promotional activities. These tools include:
- Background information
- Brand USA business strategies and cooperative marketing programs and opportunities
- Media and public relations tools
- A master calendar of events
The U.S. – India Travel and Tourism Partnership Year serves as a platform for the public and private sectors in the United States and India to identify challenges and maximize opportunities to increase travel and tourism between the two countries.
United States President Barack Obama and Chinese President Xi Jinping announced 2016 as the U.S. – China Tourism Year. The two countries will work toward expanding and shaping U.S. – China travel and tourism, and strengthening the bond between the two peoples.