past Talks

Brand USA History & Success

ESTO 2018

Phoenix AZ United States
11 - 14

Brand USA participated in a number of events during the nation's premiere educational and networking event for tourism professionals. Carroll Rheem, VP of Research and Analytics, led the discussion on recent travel trends and offered insight during the Brand USA International Outlook and Strategy Session on Sunday, August 12. Anne Madison, Chief Strategy and Communications Officer, provided remarks during the Professional Development Session: Domestic and International Travel Trade which also took place on Sunday, August 12. Chris Thompson, President and CEO, provided a Brand USA update to attendees during the Destination Day Luncheon on Monday, August 13.