past Film Premieres

"Travesía Musical" Mexico City Premiere

Mexico City Mexico
Mar.
15
2018

Brand USA, the destination marketing organization for the United States, and MacGillivray Freeman Films have rejoined forces, along with the global presenting sponsor Expedia group, to introduce their second giant screen film, "Travesía Musical," to audiences in Mexico. Narrated by world renowned guitarist and composer Javier Bátiz and starring Grammy Award®-nominated singer-songwriter Aloe Blacc, the new film is a cornerstone of Brand USA’s marketing strategy to continue promoting the United States as a premier travel destination. Brand USA hosts "Travesía Musical’s" Mexico City premiere on Thursday, March 15, at the Papalote Museo del Niño, inviting musicians, filmmakers, influencers and government officials to celebrate the film’s launch as well as enjoy a live performance from the star of the show, Aloe Blacc. The film will play in select IMAX® and giant screen theaters across Mexico including locations in Mexico City, Monterrey, Tijuana, and Mexicali with additional locations being added later this year.