Exhibitor Registration

Brand USA Travel Week U.K. & Europe 2022 is designed to showcase the diverse range of travel experiences available throughout the USA. Registration is open to all tourism industry entities including, but not limited to, destination marketing organizations (DMOs), hospitality organizations, hotels, attractions, and other companies operating export-ready tourism services in the United States.

To register, please contact your Brand USA representative or email [email protected].


Policies and Procedures

Only the named registrants are eligible to attend. Registrations are not transferable to colleagues without prior approval of Brand USA.

Registration confirmation will be announced on a rolling basis. Please register as soon as possible, although registration does not guarantee attendance, which is limited due to space constraints.

Attendees may not host or operate a Frankfurt-based travel trade event at any time during the term of Brand USA Travel Week U.K. & Europe 2022 without written permission from Brand USA.

Primary delegates must be based in the U.S.; secondary delegates may include European-based representatives.

Registration is subject to the Brand USA Travel Week U.K. & Europe 2022 Terms and Conditions.

Brand USA reserves the right to make selections to ensure geographic and branding diversity consistent with its corporate purpose pursuant to the Travel Promotion Act of 2009, as amended.

Costs to Exhibit
• $7,500.00 per exhibitor
• $2,000.00 per additional delegate (maximum of one additional delegate)

Included in the Exhibitor Fee

  • One delegate attendee (additional delegate chargeable per rate above).
  • Primary delegate must be based in the U.S, Secondary delegates may include U.K.- and European-based representatives.
  • Three days of pre-arranged, matchmade appointments.
  • Attendance at enrichment series.
  • Exhibitor table and branding material. All exhibitor space will be of equal size and includes an exhibition table and 2 chairs. No “booth build-outs” or enhancements are permitted. Brand USA will provide physical signage and visuals for each table. Exhibitors may provide source images, logos, and other marks in accordance with a production schedule delivered to registered exhibitors.
  • Breakfast, lunch, tea, and coffee from Monday, September 26 – Thursday, September 29.
  • Directory of exhibitor and buyer attendees to include contact and biographical information available via the appointment-scheduling portal.
  • Access to all evening receptions. Food and beverages will be provided.

The event will be held at: Alte Oper, Opernpl. 1, 60313 Frankfurt am Main, Germany.

Accommodation is not included in the exhibitor fee; please see the Exhibitor Accommodations page for more information.