Brand USA Newsletter - April 2020

Brand USA Gears Up for National Travel & Tourism Week

Join us May 3 – 9 to Celebrate the Spirit of Travel

Now more than ever, it is important to remind ourselves of the U.S. travel and tourism industry’s strength, selflessness, and resiliency. This year’s National Travel and Tourism Week, led by the U.S. Travel Association, does just that by highlighting the spirit of travel and uniting industry professionals across the country to celebrate the value travel holds for our economy, businesses, and personal wellbeing.

Brand USA believes in the enduring spirit of the travel and tourism industry, and demonstrates our commitment year-over-year through the deployment of best-in-class marketing campaigns, travel trade initiatives, and engagement with the travel community at-large. In fact, Brand USA is using this pause in travel activity to build marketing tools to stimulate active consideration and travel bookings at the first indication conditions are appropriate. And, through our GoUSA TV platform, we are engaging with consumers where they are and rolling out new content to spark travel interests.

This industry is resilient and Brand USA is here to help lead us back to an even stronger tomorrow.

Together, we will inspire the world to continue traveling to the United States and drive business to communities all over this country.

Celebrate with us and spread the word!

  • Spread the word about National Travel and Tourism Week by incorporating #SpiritOfTravel and #NTTW20 into your social channels.
  • Join a #VirtualRoadtrip on Twitter to spotlight the many different destinations, attractions, and travel businesses that make up this vital industry in the U.S. and share how the #SpiritOfTravel brings us together.
  • Connect with others in the industry by liking, commenting, and sharing each other’s posts to show unity.
  • Wear red, the official NTTW color, on your virtual calls as a show of comradery and support for the U.S. travel and tourism industry.