Articles
Visit Denver Sponsors “Colorado Gives Back” to Support Those Affected by Lost Incomes in the COVID-19 Pandemic
Livestreams have become the current standard for events in the midst of the coronavirus pandemic, and Brand USA’s partner in the Mile High City has already participated in this new best practice for meetings and events. To benefit the lost incomes and revenues of Colorado restaurant workers and the
Travel Trade and Inspiration Program
Brand USA remains committed to delivering inspirational content and opportunities for our partners and the travel trade industry. We want to share with you the resources our global trade team and offices are using to strengthen our engagement with the travel trade around the world including: An
Brand USA Debuts GoUSA TV 2.0 and Two New Original Series
GoUSA TV 2.0 This month, GoUSA TV launched a new video on demand app on Roku and Apple TV. GoUSA TV 2.0 is configured to be more user friendly and has a premium presentation. With this release, Brand USA is able to better highlight the ever-increasing breadth of travel entertainment on GoUSA TV
Brand USA Concludes Virtual Road Trip, Creates Toolkit, and Releases Two United Stories Videos
Visit the USA recently concluded its Virtual Road Trip. The virtual road trip ran from March 25-May 12 and during it we promoted all 50 states, five territories, and the District of Columbia on Brand USA's Instagram page: VisitTheUSA.
Brand USA Fiscal Year 2019 ROI Study by Oxford Economics
Brand USA holds itself accountable to its mission to increase incremental visitation, spend, and market share for the United States. A new study by Oxford Economics demonstrates that for the seventh consecutive year, in collaboration with its partners, Brand USA is accomplishing its mission. The ROI
Quarterly Research Webinar
Brand USA’s quarterly research webinars demonstrate our commitment to informing and engaging our valued partners and stakeholders. Now open to the public, these webinars offer key insights and takeaways on the global travel landscape, currently as it relates to COVID-19. The May 15 research webinar
Brand USA's COVID-19 Response
Brand USA is working diligently to help our industry and partners navigate this unprecedented crisis. Take a look at some of the key strategies and initiatives that are central to our COVID-19 response.
Brand USA Holds Virtual Board Meeting
Brand USA’s board of directors convened for their first all-virtual meeting on Wednesday, May 20.
News Releases
GoUSA TV and LA REYNA Debut New Latinx Travel Series
"Americanos” showcases Latinx culture in the United States via a five-part original series premiering May 14, 2020 WASHINGTON, DC (MAY 13, 2020) - Brand USA's entertainment network, GoUSA TV , launches its ground-breaking new show, “Americanos,” developed and produced by LA REYNA. LA REYNA is the
Dates to Remember
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June 21-26, 2020 CANCELED: 2020 Brand USA Japan & South Korea Sales Mission |
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July 29, 2020 Brand USA Board of Directors Meeting |
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August 5 - November 18, 2020 NEW DATES: Brand USA Brazil Training Roadshow |
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September 21-25, 2020 Brand USA Travel Week Europe 2020 |
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October 5-9, 2020 Brand USA Travel Week India 2020 |
