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ADARA Affinity Program

ADARA helps destinations acquire new high value visitors, activate repeat visitors, and fully understand their best customers and prospects. Achieve your marketing objectives and own your traveler audience with the powerful suite of ADARA’s Media and Insights solutions.

Attract the right travelers and grow visitation to your destination. ADARA engages travelers as they search and plan trips across their favorite channels and devices: desktop and mobile display ads for broad reach, video for high impact, awareness and engagement, and Facebook and Twitter for in-the-moment connections.

World map of the number of travelers ADARA reaches shown by each country

Program Benefits

  • Get insider access to the most influential consumers across the globe, including frequent business travelers, affluent travelers, families, couples, outdoor adventurers and more.
  • ADARA reaches 350+ million monthly unique travelers worldwide with 9 billion travel searches and 500 million air and hotel bookings annually.
  • True traveler search, booking, and intent data; with real-time traveler targeting after search. 

Dates

Start Date:
End Date:
Opportunity Close : Ongoing

Media Partner Logos

Markets

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Argentina
AU-flag-icon
Australia
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Austria
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Belgium
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Brazil
CA-flag-icon
Canada
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Chile
CZ-flag-icon
Czech Republic
DK-flag-icon
Denmark
FI-flag-icon
Finland
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France
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Germany
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Greece
HU-flag-icon
Hungary
IN-flag-icon
India
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Ireland
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Italy
JP-flag-icon
Japan
MX-flag-icon
Mexico
NL-flag-icon
Netherlands
NZ-flag-icon
New Zealand
NO-flag-icon
Norway
PH-flag-icon
Philippines
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Poland
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Portugal
RO-flag-icon
Romania
RU-flag-icon
Russia
SG-flag-icon
Singapore
ZA-flag-icon
South Africa
ES-flag-icon
Spain
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Sweden
CH-flag-icon
Switzerland
TW-flag-icon
Taiwan
TH-flag-icon
Thailand
UA-flag-icon
Ukraine
GB-flag-icon
United Kingdom

Package Details

ADARA

ADARA Media Solutions
  • Engage travelers as they search and plan trips across their favorite channels and devices:
    • Desktops and mobile display ads for broad reach.
    • Video for high impact, awareness and engagement.
    • Facebook and Twitter for in-the-moment connections.


ADARA Site Impact
  • See who visited your website, booked hotels in your area, where they came from, and which competitive destinations they searched.
  • Establish a new website-to-revenue benchmark for your Destination Marketing Organization.


ADARA Impact
  • Measure all digital media sources to identify which partners and channels are driving actual travel searches and bookings for your Destination Marketing Organization.


*All ads and landing pages will be co-branded with the Brand USA logo and URL and partner creative. Creative is subject to approval by Brand USA.

CONTACT INFORMATION
David Bahlman
[email protected]
Partner Engagement

Please reach out to your Brand USA Partner Engagement contact to learn more about how to participate in these programs

Cassady Bailey
Maria Sheetz
Erin Setter
Dianne Turner
Allyson Carpenter Portrait