ADARA Affinity Program
ADARA helps destinations acquire new high value visitors, activate repeat visitors, and fully understand their best customers and prospects. Achieve your marketing objectives and own your traveler audience with the powerful suite of ADARA’s Media and Insights solutions.
Attract the right travelers and grow visitation to your destination. ADARA engages travelers as they search and plan trips across their favorite channels and devices: desktop and mobile display ads for broad reach, video for high impact, awareness and engagement, and Facebook and Twitter for in-the-moment connections.
- Get insider access to the most influential consumers across the globe, including frequent business travelers, affluent travelers, families, couples, outdoor adventurers and more.
- ADARA reaches 350+ million monthly unique travelers worldwide with 9 billion travel searches and 500 million air and hotel bookings annually.
- True traveler search, booking, and intent data; with real-time traveler targeting after search.
- Engage travelers as they search and plan trips across their favorite channels and devices:
- Desktops and mobile display ads for broad reach.
- Video for high impact, awareness and engagement.
- Facebook and Twitter for in-the-moment connections.
ADARA Site Impact
- See who visited your website, booked hotels in your area, where they came from, and which competitive destinations they searched.
- Establish a new website-to-revenue benchmark for your Destination Marketing Organization.
- Measure all digital media sources to identify which partners and channels are driving actual travel searches and bookings for your Destination Marketing Organization.
*All ads and landing pages will be co-branded with the Brand USA logo and URL and partner creative. Creative is subject to approval by Brand USA.