Expedia Affinity Program
The partnership with Brand USA and Expedia Group Media Solutions offers a variety of advertising solutions that help you reach the right audience at the right time with the right message. Achieve your marketing objectives while growing your return on investment with Expedia Group’s suite of innovative and proven advertising solutions.
- The Expedia Group Media Solutions network of sites attracts an audience of tens of millions of monthly unique visitors.
- As a leader in Canada, Asia Pacific, Europe and Latin America, the Expedia Group global portfolio includes brands such as Expedia, Orbitz, Hotels.com, Travelocity, AirAsiaGo.com, Wotif, Lastminute.com, Ebookers and MrJet.se.
- Choose among a variety of advertising products to create custom, targeted, and innovative campaigns with proven results.
- Onsite display advertising consists of hundreds of IAB and custom ad placements across a global network of sites. Display advertising connects your brand with target audiences and allows for additional opportunities including responsive placements, interactive ads and more.
- Offsite audience extension advertising retargets Expedia Group travel shoppers while they are still in the decision-making process after they have left Expedia Group’s sites. Expedia Group partners with trusted, premium display ad networks to ensure your audience extension campaign runs only on high quality sites.
- Social media campaigns engage an affluent audience and create a dialogue about your branded content. Promote your content and grow your social following through co-branded promotions, cross-platform contests and more.
- Targeted email marketing campaigns allow you to engage direct with a customer base of 23 million email subscribers worldwide. Sponsored emails let you deliver your branded message or special offer straight to a subscriber’s inbox.
- Custom responsive design landing pages and microsites.
- Creative services, language translation and localization.
*All ads and landing pages will be co-branded with Brand USA logo and URL and partner creative. Creative is subject to approval by Brand USA.
Krista Bentley, Expedia Group Media Solutions