Brand USA continues to stay ahead of the curve in China’s ever-evolving media landscape. In 2020, partners will benefit from exposure on leading social and booking platforms as well as through inflight entertainment systems on China’s local/regional airlines, reaching highly qualified Chinese travelers. This program will generate greater awareness of U.S. destinations and experiences among affluent Chinese consumers in tier 1 and 2 cities while they plan their Chinese New Year travel.

Brand USA is pleased to offer a proven and effective Multi-Channel campaign that includes integrated content and exclusive talent and media placements in Mexico via leading brands.

Experience an extraordinary 3-to-1 value through Brand USA's Official Multi-Channel Program compared to creating your own targeted, international campaign. With its robust digital, print, social, traffic generation and activation campaign, your targeted message will reach international travelers through the very media they consume most. Customized calls-to-action take consumers from inspired to desired to booked - generating real, measurable results.

JCDecaux is partnering with Brand USA to create custom, stand-alone destination campaigns in the United Kingdom dedicated to delivering the highest quality out-of-home (OOH) advertising solutions. Partners have the opportunity to participate in a highly customizable, dedicated campaign with a premier brand and substantial Brand USA support. Pairing with social can be an option with OOH at an incremental cost. 

Cities have the opportunity to showcase their destination through a destination page on the VisitTheUSA global sites. Pages include photo and video gallery, overview module, must-see places, Google map integration, trip ideas, official DMO links, links to destination experiences, and related content module.

<b>A Trips Page</b> is the ideal space for regions, states and cities to come together to showcase regional or statewide trips featuring overnight stays in multiple destinations. All trips pages include a digital content marketing strategy to guarantee traffic in the market of your choice, plus extensive organic promotion.