Kyle Edmiston is the president/chief executive officer for Lake Charles/Southwest Louisiana Convention & Visitors Bureau and was appointed to that position in May 2019, having previously served as the chief operating officer since January of 2018. Previously, Mr. Edmiston served as the state tourism director for Louisiana since 2012. Prior to his current position, he served as President/CEO of the Ruston Lincoln Parish Convention and Visitors Bureau.
Mr. Edmiston currently serves on the board of directors of the Southeast Tourism Society, U.S. Travel Association, and is the Vice Chair of the Travel South USA Board of Directors. He serves on the Destination Management Association International (DMAI) Destination Foundation Board of Trustees, the U.S. Travel Association Board executive committee, the U.S. Travel Association Project: Time Off Advisory Board, and is a member of the National Council of State Tourism Directors.
Mr. Edmiston previously served as President of the Louisiana Association of Convention and Visitors Bureaus and Vice Chair of the Louisiana Travel Promotion Association. He has also served on the Brand USA Marketing Advisory Committee. He received his Certified Destination Management Executive distinction from DMAI in 2008 and was named as tourism’s Rising Star by Southeast Tourism Society in 2010. During 2013, the Louisiana Office of Tourism received the Southeast Tourism Society state tourism office of the year, and the Louisiana Office of Tourism is only the second state to receive international accreditation from DMAI.
ABOUT BRAND USA
Brand USA, the destination marketing organization for the United States, was established by the Travel Promotion Act as the nation's first public-private partnership to promote the United States as a premier travel destination and to communicate U.S. travel policies and procedures to worldwide travelers. The organization’s mission is to increase international visitation to the USA in order to fuel the U.S. economy and enhance the image of the United States worldwide. Formed as the Corporation for Travel Promotion in 2010, the public-private entity began operations in May 2011 and does business as Brand USA. According to studies by Oxford Economics, over the past six years, Brand USA's marketing initiatives have helped welcome 6.6 million incremental visitors to the USA, benefiting the U.S. economy with more than $21.8 billion in total economic impact and supporting, on average, nearly 52,000 incremental U.S. jobs a year.
For industry or partner information about Brand USA, visit TheBrandUSA.com. To discover more about the USA and the boundless diversity of American travel experiences and authentic, rich culture, please visit Brand USA’s consumer website VisitTheUSA.com and follow Visit The USA on Facebook, Twitter, and Instagram.
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