Travel Weekly - March 14, 2017
Brand USA, the organization responsible for promoting the U.S. as an international destination, has had to react to several challenges to inbound travel, ranging from currency to the new administration. News editor Johanna Jainchill spoke with CEO Chris Thompson about how the group is responding...
HospitalityNet - February 22, 2017
The Hospitality Sales & Marketing Association International (HSMAI) presented the 60th Annual Adrian Awards at the New York Marriott Marquis, recognizing excellence in travel advertising, digital marketing and public relations, and the leaders behind the work...
TravelBizmonitor.com - February 18, 2017
Brand USA, the agency entrusted with destination marketing and promotion activities of USA globally, as part of taking the trade engagement in India one step forward, is planning to host its maiden ‘Mega FAM’ for eligible trade members from India this year. Top agents for the Mega FAM will be...
NEW DELHI, India - February 17, 2017
Brand USA, the destination marketing organization for the United States, hosted the opening celebration for the U.S. – India Travel and Tourism Partnership Year in Delhi, India yesterday. The “Partnership Year” effort is led by the Department of Commerce’s National Travel and Tourism Office (NTTO)...
eTurboNews India - February 17, 2017
Brand USA President and CEO Christopher L. Thompson says the number of Indian visitors to the United States continues to grow, and the opportunities within India as a source market are numerous. In 2015, more than 1.1 million Indians visited the United States, spending $11.8 billion – overall, a 17...
The Times of India - February 16, 2017
Indian visitors have emerged among the top overseas spenders in the US and Uncle Sam is now pulling all stops to attract more tourists from the country. Brand USA, the destination marketing organization for the country, says the latest travel data is for 2015 which shows India was at number 11in...
February 13, 2017
Brand USA, the destination marketing organisation for the United States, in partnership with American Airlines and British Airways, has announced details of the seven brand new itineraries for the biggest ever USA MegaFam. Taking place this May 10–18, the multi-destination familiarisation tour for...
TTG Media - January 27, 2017
The Brand USA MegaFam is gaining ground. Andrew Doherty finds out how it has changed the way agents sell the USA.