Partner Engagement
Brand USA’s mission is to increase incremental international visitation, spend, and market share to fuel the nation’s economy and enhance the image of the USA worldwide.
2024 India Sales & Media Mission
The 2024 Brand USA India Sales & Media Mission provides a platform for U.S. partners to connect and engage with key travel trade and media in India. This event promises to facilitate dynamic interactions and foster mutually beneficial relationships between the U.S. partners and India's vibrant travel market.
Join Brand USA during this event, taking place January 21 - 25 in Goa, India.
Register today!
Podcast: Brand USA Talks Travel
Brand USA launches podcasts to elevate international travel conversations.
New this week: Ross Borden, CEO of Matador Network, discusses Matador's newest product, GuideGeek, an artificial travel planner for consumers. The discussion continues with AI mistakes and how that affects brand authority, interaction of live agents with customers, and how destinations might utilize GuideGeek.
Subscribe today!
Brand USA maximizes the economic and social benefits of travel to the United States fostering a better understanding between people and cultures and creating jobs essential to the U.S. economy.
Board Meetings
The Brand USA Board of Directors convenes quarterly and is governed by 11 members appointed by the U.S. Secretary of Commerce in consultation with the Secretary of State and the Secretary of Homeland Security. More information about Brand USA board meetings is available by clicking the link above.
Event Calendar
Throughout the year, Brand USA hosts and participates in numerous tradeshows, sales missions, webinars, and other themed events around the globe.