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Research

Brand USA Fiscal Year 2018 results are now available. Learn more by viewing the Full Report and News Release.

2020 Market Snapshots

Download the 2020 Market Snapshots for brief overviews of the latest data for 11 global markets.

State Fact Sheets
Brand USA uses a variety of tools to promote international visitation to all 50 states, five territories, and the District of Columbia, including well-known and beyond the gateway destinations. Each of these state fact sheets highlights some recent Brand USA activities that promote each place in the competitive global tourism market.
Marketing Collateral

Access a comprehensive range of resources and marketing collateral. We invite you to browse some of our featured programs in our Partner Opportunities brochure. From our innovative new OTT platform, GoUSA TV, to our market-specific programs in Canada and the UK, partners have a multitude of opportunities in which to participate.

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Market Information
Brand USA provides insights that not only support Brand USA's marketing strategy but also serve as a resource for our partners. Market Profiles are an infographic synopsis of Brand USA's market research studies.
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Research Webinars
Brand USA's Vice President, Research & Analytics Carroll Rheem is hosts regular research webinars for Brand USA featuring the latest insights from the Brand USA Research & Analytics team.