Agents of Change: From a Pile of Reports to One Page — AI for Executive Summaries

About This Event

Join us for Brand USA’s next Agents of Change webinar.

Market reports, sales recaps, research decks, staff updates: the reading stack always grows faster than the time to read it. Janette Roush, SVP, Innovation & Chief AI Officer, will show how AI turns a month of scattered input into one brief your leadership will actually read — takeaways up front, every stat carrying its source, estimates labeled as estimates. She walks through the monthly workflow she uses to synthesize Brand USA’s international office reports for the C-suite, then applies it to the deliverable every DMO faces in January: the year-end board report. Arrive with a folder of PDFs, leave with a method.

Why it matters: January board season rewards the team that can synthesize a year of work into one page.