Mississippi

“We have a small budget compared to a lot of other states, so for us being able to partner with Brand USA makes a lot of our marketing efforts on the international front, possible through the partnership and really just amplifying what we’re trying to do.”

“I think one of the greatest things about Brand USA is that they help us to access markets that are new to use. For example, India is a new market that we’ve just entered and on our own that might be a little overwhelming and it might be hard to find an access point into the market. But with Brand USA, we’re abot to both get more information and data specifically about the Indian market, but then also interface directly with qualified travel, trade, and media that the’yve already vetted and worked through.”