How Brand USA Promotes
Rhode Island
Advancing the growth of legitimate inbound travel to strengthen the U.S. economy, bolster exports, and create quality jobs.
Economic Impact from Travel and Tourism
International travel to Rhode Island boosts spending in the state’s travel and tourism sector, supports job growth, and increases economic activity. – Source: Tourism Economics
State Jobs Supported
Travel Spending
Tax Receipts
Through Cooperative Marketing
Rhode Island destinations participated in Brand USA
programs to engage key international markets and drive
bookings.
- United Kingdom
Through Media and Digital Engagement
Brand USA featured Rhode Island experiences through:
Social Media Features
Stories
Hosted Media Trip
Brand USA Partners With 4 Organizations In Rhode Island
- Discover Newport, Rhode Island
- Newport Mansions
- Providence Warwick CVB
- Rhode Island Tourism Division
Travel Trade Engagement
Brand USA partners with international tour operators and travel advisors to expand offerings, promote new experiences, and train sales teams to drive bookings to communities across the country.
– Source: The National Travel and Tourism Office
International Travelers Use a Travel Advisor
Sales Missions & Trade Shows
Brand USA partners with international tour operators and travel advisors to expand offerings, promote new experiences, and train sales teams to drive bookings to communities across the country.
- Brand USA Travel Week (UK and Europe)
Destination Immersions
Destination Immersions brings international tour operators to the U.S. to experience destinations and create new itineraries. Rhode Island was featured in several of these programs.
2024 Destination Immersions:
- Brazil – Newport
- France – Providence, Newport
2025 Destination Immersions:
- United Kingdom-Ireland – Newport, Providence

Discover the USA with Brand USA
Explore programs, partnerships, and resources designed to grow international visitation to the United States.