Tennessee

“Tennessee wants to be one of those visits when people are coming to the United States. What we love is that you’re getting them to come, and then we’ll get them to plan a trip to our state. Those partnerships that we’re getting to do with countries that, honestly, sometimes we couldn’t afford to be in those communities without the help of Brand USA really make it great for us to tie into your programs and to then chase those same visitors who are coming.”

“Working closely with Brand USA is absolutely an amazing partner to have in this world because they have the reach that we don’t necessarily have all the time. They can reach the global Elvis market. So working closely with Brand USA could mean more tourism, more tourism dollars, more visitors to Memphis and more happy customers at Graceland.”

“Working with Brand USA gives us the opportunity to make our business larger. As we are looking at expanding into this new building, opportunities working with someone like Brand USA grow what Memphis Rock and Soul’s mission is: to preserve and tell the story of Memphis music and perpetuate its legacy…We become a stronger city because the infrastructure around us is stronger and we can get our message out better.”