Consumer Media
Family Traveller Program FY26
Family Traveller is a multi-platform, award-winning, lifestyle brand which targets parents via inspiring content reaching 500,000 UK households per month across print, website, email and social media. Family Traveller’s target audience is 28 to 50 year-old affluent mothers with children aged 0 to 15 years.
Brand USA’s Family Traveller program offers a content-driven marketing campaign designed to reach the UK family primed for travel planning.
Program Benefits
- Inspires travelers with a strong content plan inclusive of a print advertorial, native articles and editorial newsletter content.
- Family Traveller publishes two magazines per year available in the UK through a blend of newsstand, subscription and targeted free distribution.
- Familytraveller.com averages 500,000 sessions per month with an average of 8 page views per session and current social media reach is 1,000,000+ with traffic averaging 4.5 pages per session.
- Family Traveller’s audience has an average household income of $150,000+ and takes 3 to 4 vacations per year with an average trip length of 10 to 12 days.
- Family Traveller audience has visited the USA at least once and have the propensity to travel to the USA every 2 to 3 years.