(June 1, 2017)
Dear colleagues,
We look forward to seeing you in Washington, DC for IPW 2017! We invite you to join us at the following events and sessions hosted by Brand USA:
Brand USA Market Trends Update
Sunday, June 4, 2017 at 10:00 AM EDT - 11:30 AM EDT
Rooms 151 A/B
Please join Brand USA experts from China, India, and Mexico to learn more about the research, analytics, and trends in these key markets. The sessions will include:
- In-depth market profiles for each market
- Highlights of Brand USA's in-market activities
- A preview of future initiatives
Brand USA Press Conference
Monday, June 5, 8:00 AM EDT - 8:50 AM EDT
Rooms 145 A/B
Join Brand USA to learn about key successes, results, and upcoming programs and initiatives. Announcements include:
- ROI Results
- New Giant-Screen Film
- Marketing Campaign and Strategy
- U.S. - India Travel and Tourism Partnerhsip Year
- U.S. - China Tourism Leadership Summit in Atlanta
- Market the Welcome
Brand USA Luncheon
Monday, June 5, at 12:40 PM EDT - 1:40 PM EDT
Convention Hall D/E
Join Brand USA at the opening lunch for IPW for an exciting view of how the United States' destination marketing organization is fulfilling its mission, as well as a preview of new
initiatives that will help you achieve your business objectives. The lunch will also offer the opportunity for you to be part of a new initiative to welcome the world to visit the USA. Join us at the opening lunch for IPW to be part of the welcome.
Brand USA Partner Engagement Session
Tuesday, June 6, 8:00 AM EDT - 8:50 AM EDT
Rooms 151 A/B
With more than 100 platforms available, Brand USA's range of programs gives you a wealth of opportunities to join or expand your international marketing efforts in partnership with the nation's destination marketing organization. Please join Chief Marketing Officer Thomas Garzilli, Senior Vice President of Partner Marketing & Strategic Alliances Karyn Gruenberg, and Vice President of Global Trade Development Cathy Domanico to hear first-hand how Brand USA is promoting the United States and how your destination can benefit.
We look forward to seeing you at IPW!