Activation

PriceTravel Program

Brand USA is partnering with PriceTravel, one of the most recognized and innovative OTAs in Mexico, to create multi-platform marketing campaigns to increase exposure in the Mexico market.


One of the most important travel distribution company in Latin America, PriceTravel promotes airline tickets, hotel and vacation packages, and is supported by a strong technological platform.

Program Benefits

  • Access to one of the largest travel audiences in Mexico through PriceTravel’s digital ecosystem, connecting destinations with travelers actively planning trips to the United States.
  • Promotion across B2C, B2B and travel agency channels, ensuring destination visibility through our website, digital campaigns, and a strong network of travel advisors across Mexico.
  • More than 28,000 travel agents connected to PriceTravel’s platform, helping promote U.S. destination experiences directly to Mexican travelers.
  • Strategic digital marketing campaigns including Google Ads, dedicated landing pages, and multiple digital touchpoints, designed to generate qualified leads and drive bookings from Mexico.


Dates

Start Date:
End Date:
Ongoing

Markets

MX-flag-icon
Mexico

Package Details

Media Campaign 1

Third Party Media:

  • Search and display ads on Youtube and Google ads network
  • Digital banners on external websites
  • Video Wall Mexico City Airport

Own assets:

  • PriceTravel.com website display ads
  • 6 e-newsletters on Pricetravel.com
  • 5 social media organic posts (Facebook)
  • 80 sales kiosk screens
  • B2C landing page on PriceTravel.com
  • Magazine blog +1000 words
  • Training/Travel Agents – 1 day webinar
    • Or a destination highlights newsletter OR a Travel Report infographic as an alternative
  • PriceAgencies.com display ads – trade focused
  • 6 e-newsletters on PriceAgencies.com – trade focused
  • B2B landing page on PriceAgencies.com – trade-focused

Estimated Total Impressions: 11,390,000

Campaign Length: 2 months

Media Campaign 2

Third Party Media:

  • Display ads on Youtube and Google ads network
  • Digital banners on external websites

Own assets:

  • PriceTravel.com website display ads
  • 4 e-newsletters on Pricetravel.com
  • 2 social media organic posts (Facebook)
  • 80 sales kiosk screens
  •  B2C landing page on PriceTravel.com
  • Magazine blog +1000 words
  • Training/Travel Agents – 1 day webinar
    • Or a destination highlights newsletter OR a Travel Report infographic as an alternative
  • PriceAgencies.com display ads – trade focused
  • 2 e-newsletters on PriceAgencies.com – trade focused
  • B2B landing page on PriceAgencies.com – trade-focused

Estimated Total Impressions: 7,000,000

Campaign Length: 6 weeks

Media Campaign 3

Third Party Media:

  • Display ads on Google ads network
  • Digital banners on external websites

Own assets:

  • PriceTravel.com website display ads
  • 3 e-newsletters on Pricetravel.com
  • 1 social media organic posts (Facebook)
  • 80 sales kiosk screens
  • B2C landing page on PriceTravel.com
  • Magazine blog +1000 words
  • Training/Travel Agents – 1 day webinar
    • Or a destination highlights newsletter OR a Travel Report infographic as an alternative
  • PriceAgencies.com display ads – trade focused
  • 2 e-newsletters on PriceAgencies.com – trade focused
  • B2B landing page on PriceAgencies.com – trade-focused

Estimated Total Impressions: 4,700,000

Campaign Length: 1 month